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Individual Approach and Systematic Sales Process. Are They Compatible? Yes! But …

Individual Approach and Systematic Sales Process. Are They Compatible? Yes! But …Author: Nikolay Bulava, CEO

Systematicity is a necessary factor for business growth as it presupposes replicating, managing and continuous improvement of processes. Implementation of Business Processes Management (BPM) tools ensures systematicity so far as BPM tool leads a user along a defined in advance algorithm and collects data for managing and improving.

But how can one provide an individual approach? The answer to this question is very important in sales processes. Here are some typical situations that are an integral part of an individual approach. Read more »

How to Make CRM Implementation Truly Profitable?

How to Make CRM Implementation Truly Profitable?Author: Nikolay Bulava, CEO

Project Success = Return on Investment
Much has been written about the fact that customer relationship management (CRM) is a part of any successful business.  In addition, a lot has been said about the fact that a CRM system is a necessary tool for effective customer relationship management. It’s all true, as well as the statistics showing that 60% of CRM system implementation projects never get the return on investment. Read more »

SugarCRM Community Edition vs Professional: Is It Reasonable to Upgrade?

SugarCRM Community Edition vs Sugar Professional: Is It Reasonable to Upgrade?December 15, 2016 – Integros hosted the webinar “SugarCRM Community Edition vs SugarCRM Professional: Is It Reasonable to Upgrade” that attracted both the users of open source CRM systems and those looking for their “perfect CRM”. The webinar disclosed the peculiarities of SugarCRM Community Edition, the most frequent problems associated with its usage and the optimal ways to solve them. The attendees were able to find out the answers to the following questions: Read more »