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CRM in Telecoms: On the Way to Customer-Centricity

CRM in Telecoms: On the Way to Customer-CentricityTelecommunication industry is highly competitive business. Generally, customers use telecommunication services for a long time, so the cost of the customer loss may be really significant. Therefore, telco companies build their business strategies on the customer-centric approach. And implementation of this approach requires an efficient tool for customer relationship management. Learn more about the benefits of CRM systems for telecommunication industry. Read more »