Modern CRM Systems As a Way to Boost CRM Processes Efficiency

Modern CRM Systems As a Way to Boost CRM Processes EfficiencyNovember 24, Riga – Integros LLC jointly with SugarCRM Inc. held a conference for sales, marketing and customer service executives. The representatives of famous Latvian and Lithuanian companies learnt about the capabilities of modern CRM systems for improvement of CRM processes efficiency:

• Development of sales production line based on Sugar 7 platform

• Development of integrated multichannel CRM system and support of customer data quality due to Talend and Red Hat JBoss BRMS technologies

• Sharing best corporate practices in dealing with customers and applying CRM system Sugar 7

• Price management optimization using Red Hat JBoss BRMS/BPM Suite technologies and CRM system Sugar 7

• Individual marketing automation based on behavioral data and applying Sugar 7, JBoss BPM Suite and ActOn

The participants pointed out the information utility and usability, as well as high level of the event’s organization.

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