General

Sugar Fall ’18 Is Live

Sugar Fall '18 is LiveSugar Fall ’18 is now live and available for all customers hosted in the Sugar cloud environment. Fall ’18 is the next step in our core Sugar Cloud updates, providing accelerated delivery of new innovations for cloud customers, as well as heightened levels of predictability for Sugar updates.

Sugar Fall ’18 will significantly benefit customers running in the Sugar cloud environment. In the following video, SugarCRM Chief Marketing Officer and Co-Founder, Clint Oram, highlights the major features of this release. More details on all of the exciting Fall ’18 updates are explained further after the video. Read more »

Success with CRM: Focus on the Features That Matter

Success with CRM: Focus on the Features that MatterWelcome to the third post in our success with CRM series. In this post, we’ll examine the tendency to focus on too many advanced features, and why that can limit the effectiveness of your CRM deployment.

At the start of an evaluation cycle, organizations are typically sure of what they need and want from their CRM. Said simply, a tool to help them build better business relationships. However, this industry has been working hard to load up their CRM offerings with more and more stuff. As a result, organizations get sucked into paying for more than they need. Too much excitement around a new technology can cause companies to be too ambitious about their implementation plans. Read more »