CRM & SugarCRM Business Insights

The 4 Cornerstones of Successful CRM System Implementation

The 4 Cornerstones of Successful CRM System ImplementationWhen we make a really serious purchase, such as a CRM system, we try to consider all the “ins and outs” of our buying: to read reviews, check out surveys and get a trial version. Thus, we can understand whether the product represents value for money or not, whether it will help achieve our goals or not, whether it is convenient enough or not, etc. To facilitate your choice and to dispel doubts, we published the results of a survey conducted by Forrester in collaboration with CustomerThink among 414 business and technology decision makers who have recently implemented the CRM system. Read more »

The Future of Retail Banking: 10 Forecasts by Financial Experts

The Future of Retail Banking: 10 Forecasts by Financial ExpertsBanking industry is changing at an alarming rate. The first and the major reason for this shift is massive technological change.

A panel of close to 100 global financial services leaders presented its vision of the future of retail banking. Here is an excerpt of the new Digital Banking Report entitled, ‘2016 Retail Banking Trends and Predictions’, sponsored by Kony, Inc. being released shortly. Read more »

How CRM Contributes to a Company’s Success: CIOs’ Perspectives [Infographic]

Author: Zlatyslava Topchyi, Marketing Manager

The role of the Chief Information Officer (CIO) in organizations continues to evolve. While new technologies are emerging rapidly, CIOs need to keep balance between innovations and budget constraints. And as innovativeness is now considered to be the basis for competitive ability, CIOs should be especially careful when choosing technical solutions for their companies. Those who take a long view and invest in innovations that ensure the biggest ROI and effectiveness will lead the way. Gartner 2016 CIO Agenda Survey found the most promising technology investments in 2016 from CIOs’ perspective. Read more »