Author: Nikolay Bulava, CEO
To find their own way to grow a business, medium-sized companies are in constant search for balance between systematicity and flexibility. Unlike small business, mid-sized one is much more standardized and systemic, but unlike a corporation, they have a lot of manually controlled exceptions to rules. This makes every mid-size company unique in its way. Continue reading What Makes Sugar an Optimal CRM Platform for Mid-Size Business
How Pandemic Transforms Requirements to Enterprise CRM
Author: Nikolay Bulava, CEO
It took only two months for COVID-19 to change the world. The introduction of quarantine has changed the way of running the business and negatively impacted the economy. Companies are forced to adjust their processes and systems to new conditions of the remote work. CRM is no exception.
When self-isolating, we cannot receive important CRM information from our colleagues over a cup of coffee or lunch, by bumping into them in the corridor or elevator and overhearing some talks in the open space. Continue reading How Pandemic Transforms Requirements to Enterprise CRM
Single Source of Truth About Customers in a Complex IT-Landscape
Author: Nikolay Bulava, CEO
In August 2019, 80% of Forrester survey respondents saw a single source of truth about the customer as a “significant” or “indispensable” factor to ensure the seamless customer experience. 43% stated that its creation across a complex IT-landscape is their top CX challenge.
We are going to show you how to quickly and effectively address this challenge and related ones, using the solutions from the SugarCRM ecosystem. Continue reading Single Source of Truth About Customers in a Complex IT-Landscape
Top 5 Sugar Webinars of 2019
We looked back in the past year and prepared a list of Sugar webinars that rocked 2019! Based on popularity with the audience, we picked 5 most engaging webinars. If you are looking for some fresh ideas and inspiration for your CRM success in 2020, watch the selection. Continue reading Top 5 Sugar Webinars of 2019
SugarCRM Reimagines the Future of Customer Experience
Groundbreaking Management of Time-Aware Data Allows Businesses to Rewind the Past and Forecast the Future to Better Engage with Customers
CUPERTINO, California – December 10, 2019 – SugarCRM Inc.®, the company that helps organizations deliver exceptional customer experiences, is driving the future of the industry as the only vendor providing customers a complete view of their data, both historical and forward-looking with its time-aware customer experience (CX) platform. Continue reading SugarCRM Reimagines the Future of Customer Experience
Webcast: Let’s Practically Apply Sugar Configuration over Code Development. Logis Solutions Case [Video]
![Webcast: Let’s Practically Apply Sugar Configuration over Code Development. Logis Solutions Case [Video]](../../../../wp-content/uploads/2018/05/webcast-lets-practically-apply-sugar-configuration-code-development-recording.png)
“Customization takes way too much time.”
“There is no way to solve this task without involving developers.”
“Need customization? Get ready to spend lots of money!”
What you have just read is no more than a bunch of myths about customization. In order to dispel them, we use our proven “myth buster” – Logic Builder, a cloud visual programming tool for Sugar that accelerates implementation of user stories by 10x times. Continue reading Webcast: Let’s Practically Apply Sugar Configuration over Code Development. Logis Solutions Case [Video]
SugarConnection Paris. Recap from Integros (*Spoiler: It was great!)
While some people believe that customer experience is yet another buzzword, the others do their best to deliver great CX, as they know that it is a key to cultivating customers for life. More than a hundred enthusiasts, all united by this common goal, got together at SugarConnection in Paris some time ago:
– SugarCRM experts showcased the new Sugar, a powerful CX platform, including its latest additions (Sugar Connect and Sugar Discover) Continue reading SugarConnection Paris. Recap from Integros (*Spoiler: It was great!)
SugarCRM Announces Fall ‘19 Release with Laser Focus on End Users
Latest Enhancements Support Mission of Helping Companies Create Customers for Life
CUPERTINO, California – October 9, 2019 – SugarCRM Inc.®, the company that helps organizations deliver exceptional customer experiences, today announced new powerful product features with the Fall ‘19 release, placing an emphasis on self-service, automation and collaboration. These enhancements will result in increased customer satisfaction, lead conversion rates, and cost reductions. Continue reading SugarCRM Announces Fall ‘19 Release with Laser Focus on End Users
SugarCRM Unveils Radical New Approach for Driving Revenue Analytics
Cutting-Edge Technology Acquired via Corvana Gives Customers Early, Actionable Insights and Trend Analysis
CUPERTINO, California – September 25, 2019 – SugarCRM Inc.®, a company that helps organizations deliver exceptional customer experiences, today announced Sugar Discover, a sophisticated analytics solution acquired from Corvana, a leader in advanced CRM Analytics that provides insights to even the most complicated revenue analytics questions, accurately and fast. Sugar customers can look forward to automating 24/7 monitoring of CRM data, detecting events, feeding users what they need to know, and guiding them to answers. Continue reading SugarCRM Unveils Radical New Approach for Driving Revenue Analytics
SugarCRM & GoToWebinar: 3 Steps to a Perfect Automated Follow-Up
High five if you also find webinars a cool marketing tool. We are not the only ones who think so – 75% of B2B marketers and sales leaders say webinars are the best way to generate high-quality leads. While these leads are hot, it’s important to quickly and efficiently process them and to send a relevant follow-up email. If you hold webinars regularly, this process needs maximum automation. Let’s see how we can achieve it. Continue reading SugarCRM & GoToWebinar: 3 Steps to a Perfect Automated Follow-Up