SugarCRM Driving the Future of Customer Experience with Powerful Products and New Vision

Company Continues to Evolve Its Business with Intelligent CX Platform, No-Touch Information Management and Continuous Cloud Innovation

CUPERTINO, Calif. – July 31, 2019 – SugarCRM Inc.®, a company that helps organizations deliver exceptional customer experiences, today announced a new portfolio of customer experience applications and key differentiators among industry peers. Continue reading SugarCRM Driving the Future of Customer Experience with Powerful Products and New Vision

CRM in Banking [Infographic]

 crm=Author: Zlatyslava Topchyi, Marketing Manager

The banking industry has changed a lot in the last few years. Customers have gone online, banking services have been digitized, and the number of personal touch points has decreased significantly. At the same time, the banking sector remains the industry where customer trust and loyalty are the basis for successful relationship, and therefore, it’s very important to maintain an individual approach. Still, it becomes harder and harder, especially now when the client is “on the other side of the screen”. Continue reading CRM in Banking [Infographic]

No-Touch CRM

Sometimes you’re the bug and sometimes you’re the windshield.

In this crazy race we call tech innovation, the last couple of years have been running at top speed in the front-office business apps market. Cloud and mobile tech have completely reshaped the industry, bringing dozens and dozens of innovative, easy-to-use apps to the business professional. And you, the buyer, are really in the driver’s seat with so many great SaaS choices to run your sales, marketing and customer service departments. Continue reading No-Touch CRM

How to Want to Upgrade SugarCRM Again and Again?

How to Want to Upgrade SugarCRM Again and Again?Author: Anna Petelina, Product Manager

As current CRM systems mature, companies inevitably want to upgrade to newer, better systems. Therefore, it is important to plan properly.

With all those innovations these days — including new social, mobile and cloud-based capabilities — many organizations want to move their customer service operations from older CRM system to something better. We can help to introduce innovations to your business with a SugarCRM upgrade. Continue reading How to Want to Upgrade SugarCRM Again and Again?

Introducing SugarBPM™

Introducing SugarBPM™One of the inevitable challenges that arises out of business growth is complexity. A growing sales force means more complexity in getting the right leads to the right reps. A growing customer base means more complexity in handling greater volumes of service and support requests. A growing employee population means greater complexity in maintaining productivity and job satisfaction.

Enter SugarBPM™. We’re excited to share with you the new name and added capabilities under what was formerly known as Sugar Advanced Workflow. Continue reading Introducing SugarBPM™

Webinar: How Manufacturing Can Get Better Aligned CRM Processes [Video]

Webinar: How Manufacturing Can Get Better Aligned CRM Processes [Video]Manufacturing is now in the middle of the fourth industrial revolution or Industry 4.0 as some call it. The growing trend of using robots, automation and information technology helps to improve product lifecycle. At the same time, the Internet made the process of getting products to market easier which led to an unprecedented increase in competition. According to Deloitte, the global competitiveness of manufacturing companies in much of Europe is expected to be static at best, and in many cases, fall by 2020. Continue reading Webinar: How Manufacturing Can Get Better Aligned CRM Processes [Video]

SugarCRM Acquires SaaS Marketing Automation Innovator Salesfusion

SugarCRM Acquires SaaS Marketing Automation Innovator SalesfusionPowerful Combination Expands Sugar Platform to Relentlessly Drive Relevant Customer Experiences that Create Customers for Life.

CUPERTINO, Calif. – May 16, 2019 – SugarCRM Inc.®, the company that helps organizations deliver exceptional customer experiences, announced today it has acquired Salesfusion, a leading provider of marketing automation solutions recognized in the Gartner Magic Quadrant for Lead Management. Continue reading SugarCRM Acquires SaaS Marketing Automation Innovator Salesfusion

Sugar Event Management Suite vs Salesforce Lightning Activity Timeline

Sugar Event Management Suite vs Salesforce Lightning Activity TimelineAuthor: Nikolay Bulava, CEO

The comfort of work with historical data and planned actions in CRM system significantly influence common efficiency of CRM users day-to-day work and User Adoption overall.

In this short article, we compare capabilities of Salesforce Lightning Activity Timeline with Event Management Suite for SugarCRM and their features for processing history and planned actions. Continue reading Sugar Event Management Suite vs Salesforce Lightning Activity Timeline

The Ultimate Guide to TimeLine Viewer

The Ultimate Guide to TimeLine ViewerEvery day lots of events and changes take place in the CRM system. Sending or receiving emails, making phone calls, creating new notes, holding meetings, registering cases, creating new leads, changing data in the Accounts… the list goes on and on. To be efficient, CRM users have to stay on top of all these events, be able to quickly review the latest data in the portfolio of Accounts/Contacts/Leads and promptly discuss the necessary information with their colleagues. For this purpose, we created TimeLine Viewer, a plug-in for Sugar, which allows you to view all key business events on a convenient timeline in a few clicks. Continue reading The Ultimate Guide to TimeLine Viewer

Increase Productivity with Actionable Insights in Hint 5.1

Increase Productivity with Actionable Insights in Hint 5.1Our next version SugarCRM Hint 5.1 is now generally available! Hint provides a wide range of important, useful and actionable insights, uncovering key information at every stage of your sales, marketing, and customer service cycles. Version 5.1 focuses on increasing productivity and efficiency, to help you deliver a one-of-a-kind customer experience.

Stay Proactive with Hint Insights

We introduced the Insights capability in Hint 5.0, in which users can proactively stay updated with breaking developments, general news activity, and important signals for key accounts. Continue reading Increase Productivity with Actionable Insights in Hint 5.1