You have probably heard the word “CRM”. And you probably know that CRM covers these three business aspects: sales, marketing and support.
You will be surprised knowing that CRM goes far beyond these categories. A CRM system can serve as a vital nerve center to manage the many connections that happen in a growing business.
Find out more about customer relationship management software and trends in the CRM industry. Continue reading What is CRM? Features, Trends, Challenges
Author: Nikolay Bulava, CEO
A CRM system is a tool with a lifecycle of 3 years or more and the main purpose of which is to ensure efficient business support. Since the modern business is regularly and constantly changing, consequently, a CRM system has to be modified regularly and instantly, at the same time providing its uninterrupted and sustained functioning. These truisms force the management to find an answer to the question: what is the optimal way to ensure a CRM system support and enhancement: either by applying in-house resource or by outsourcing? Continue reading CRM System Support: Outsourcing or In-house Resource. Which Way to Go?
Sales enablement is a household word today. There is no surprise: the research conducted by Aberdeen Group shows that the organizations who implemented sales enablement see the next results: Continue reading Customizing SugarCRM for Sales Enablement: Is the Game Worth the Candle?
Author: Anna Petelina, Business Development Manager
My colleagues and I are often enquired about the difference between free of charge Community Edition (CE) and commercial Sugar Professional. It is not a secret that an open code provides limitless possibilities for developers to customize Community Edition for the needs of every business. Continue reading 5 Reasons to Migrate from SugarCRM Community Edition to Professional
Today, CRM market is saturated with numerous CRM solutions. Available CRM systems can fit every taste. Still, SugarCRM and MS Dynamics CRM are among the leaders. They are both high quality systems, but on closer inspection they do have a few key differences which may influence your choice. Depending on the goals of your business, your requirements for a CRM system may vary.
There is a list of reasons why Sugar may be better for your company: Continue reading SugarCRM vs Microsoft Dynamics CRM Comparison (eBook)
Author: Anna Petelina, Business Development Manager
In order to obtain accurate real time analytics integrate your marketing automation system with a CRM system. Act-On is the system that provides off-the-shelf module for integration with CRM system Sugar. Continue reading Marketing Automation System + CRM System = Sales Growth (Part3)
Nothing stands still, especially in case of modern technologies. This is also subject to such a fast-growing industry as CRM. However, the most recent statistics help us catch those changes.
What is waiting for CRM industry in future? CRM systems in 2015 – how will they look like? What are the latest trends in CRM? You will find the answers for all these questions in a new article. Here it is. Continue reading Future of CRM Systems: Trends and Forecasts of CRM Industry for 2015
Are your sales reps engaged at work? Before answering, consider the next stat: according to Dale Carnegie and MSW survey, 71% of all employees are not fully engaged. Let’s go back to our question: if your answer is positive, you are lucky. If not, in this article, we show how to improve sales staff engagement by customizing SugarCRM.
Before we start, look at the one more amazing fact: companies with engaged employees outperform those without by up to 202%. Tempting, isn’t it? Continue reading Gamification in SugarCRM: A Little Customization to Motivate Your Sales Team
Author: Anna Petelina, Business Development Manager
Did you know that the average annual revenue growth in companies with well-coordinated and well managed work of sales and marketing departments is 32%, compared to companies of the same industry, which pay little attention to cooperation of these interfacing departments (ABERDEEN GROUP, 2013 )? Continue reading Marketing Automation System + CRM System = Sales Growth (Part2)
Author: Dmytro Chupylka, Consulting Director
Every our customer wonders what the best way to deploy a CRM system in their company is. This question is often addressed to me, given the decision influences not only the cost of ownership, but also the overall success of a CRM system implementation.
There exist three main options: Continue reading CRM System: “Cloud” vs “On-site”. How to Choose the Right Option?